TD Bank Group and Flybits today announced an exclusive agreement within the Canadian financial services industry to collaborate on providing TD customers with more personalized mobile banking experiences. The Flybits cloud-based software program transforms mobile apps to deliver rich, contextual experiences to each user, including personalized financial advice – where and when they need it. “A key focus for TD’s digital roadmap is to create more intuitive, personalized experiences that make customers’ lives simpler,” said Rizwan Khalfan, senior vice president and chief digital officer, TD. “Our agreement with Flybits is another example of TD demonstrating its commitment to enriching customers’ lives through innovation. We’re elevating our customer-centric approach by bringing in-the-moment experiences to each individual depending on their situation and needs.”
TORONTO and SAN FRANCISCO – July 16, 2019 – Flybits, a contextual data intelligence company, has raised $35 million in a Series C round led by Point72 Ventures with participation from Mastercard, Citi Ventures, and Reinventure (backed by Australia’s Westpac Banking Corporation), along with existing partners Portag3 Ventures, TD Bank and Information Venture Partners.