Data Aggregation

Flybits excels at creating data ecosystems that can take advantage of contextual and artificial intelligence.

Data Aggregation

Flybits excels at creating data ecosystems that can take advantage of contextual and artificial intelligence.

Building Your Data Ecosystem

Flybits eliminates the technical challenges faced when trying to unify legacy systems by simplifying the aggregation and normalization of your data so it can be augmented with contextual sources and applied to predictive modelling. All while ensuring the strictest standards of privacy for your customers. Flybits significantly enhances your data ecosystem, expanding what is possible with your customer experience and personalization strategies.

Building Your Data Ecosystem

Flybits eliminates the technical challenges faced when trying to unify legacy systems by simplifying the aggregation and normalization of your data so it can be augmented with contextual sources and applied to predictive modelling. All while ensuring the strictest standards of privacy for your customers. Flybits significantly enhances your data ecosystem, expanding what is possible with your customer experience and personalization strategies.

How It Works...

Flybits starts by turning your data into microservices which allows them to be aggregated easily even though they come from different sources with different structures. Once data becomes a microservice we are able to turn it in to context plug-in which is a data variable around which you can create an experience. For example, you can choose variables such as bank balance, investment vehicles and how long a person has been a customer. Any piece of data that comes from your proprietary or third-party sources can be one of these context plug-ins.

Flybits also gives you the power to add contextual intelligence using our out-of-the-box context plug-ins such as whether someone is driving or walking, if they have availability in their calendar, their social media activity and what location they’re in. With a repository of context plug-ins from this range of proprietary, third-party, public and device data, you can use Experience Studio to quickly build very specific targets for your unique use cases.

For example, you might know someone has deposited a large sum into their bank account. You can take this piece of data and turn it into a context plug-in and then match it up with others such as whether they have read any articles about investing. You can also tailor this experience to customers who are within 1 mile of their preferred branch. With these context plug-ins you can now reach out to each customer with a very personalized message inviting them in to discuss investing strategies.

 

Flybits starts by turning your data into microservices which allows them to be aggregated easily even though they come from different sources with different structures. Once data becomes a microservice we are able to turn it in to context plug-in which is a data variable around which you can create an experience. For example, you can choose variables such as bank balance, investment vehicles and how long a person has been a customer. Any piece of data that comes from your proprietary or third-party sources can be one of these context plug-ins.

Flybits also gives you the power to add contextual intelligence using our out-of-the-box context plug-ins such as whether someone is driving or walking, if they have availability in their calendar, their social media activity and what location they’re in. With a repository of context plug-ins from this range of proprietary, third-party, public and device data, you can use Experience Studio to quickly build very specific targets for your unique use cases.

For example, you might know someone has deposited a large sum into their bank account. You can take this piece of data and turn it into a context plug-in and then match it up with others such as whether they have read any articles about investing. You can also tailor this experience to customers who are within 1 mile of their preferred branch. With these context plug-ins you can now reach out to each customer with a very personalized message inviting them in to discuss investing strategies.

 

With a strong data ecosystem in place, you are ready to
integrate Flybits Concierge into your digital channels.